Data flows from point-of-sale, surveys, and suppliers into linked tables with clear ownership. Triggers normalize units, map categories, and flag missing attributes before analysis. Buyers browse reliable views by vendor or margin, while marketing sees customer segments update automatically. One simple system creates calm alignment, replacing brittle exports that previously failed at the worst possible times.
Automated validators catch negative stock, mismatched SKUs, and duplicate members, then open tidy tasks for resolution. Slack alerts include context and suggested fixes, reducing back-and-forth. The market stopped treating panic as normal and started fixing root causes. Quality quietly compounds; future reports improve because today’s small correction cascades into tomorrow’s dependable baseline.
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